Tag: User Experience

And the importance of always having the ‘customer’ at the forefront of any design (product or service).

When we deal with emotions there are so many factors at play. It’s a mighty challenge to strategically come up with a solution that connects with everyone. Here’s some pointers.

As a UX designer who always strives to create the best user experience possible, accessibility is something that I always take into consideration, whether the client has outlined it as a requirement or not. Whilst I won’t strictly follow each and every one of the guidelines, there are a few that I aim to include into every project that I work on.

For your products and services to become part of their lives you need to understand your user deeply, so that they choose to adopt your product to be part of their life.

We often tell our clients that every week you delay fixing a design you know is not quite right, you’ll likely to increase the effort to redesign it later, while also increasing the chance of disengaging your customers.

I was recently shocked at just how difficult I found it to cancel a 1-month free subscription to an online DVD distributor before I was charged for a service I was never going to use.  And how this would negatively influence my perceptions of the company.

To gather some hard evidence on what the Agile community really thinks about UX, we surveyed the biggest gathering of Agile practitioners in Australia on the role of UX in Agile project delivery.

DO’s and DON’Ts for user/ customer experience strategies. A customer’s positive experience is at the heart of a successful product or service.