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Media, entertainment & classifieds

Engagement, speed and trust in the attention economy

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Keep audiences coming back

In the fight for attention, experience is everything. Audiences expect instant load times, relevant content, and recommendations they can trust, across mobile, web, connected TV and search. Behind the scenes, teams are balancing privacy and consent, ad performance, shifting monetisation models, and constant pressure to do more with less.

We help media, entertainment and classifieds organisations make change safely without slowing down. We’ve supported streaming and broadcast platforms, major classifieds and job marketplaces, and digital publishers operating at national scale where performance is non-negotiable and experimentation drives growth. We combine observable engineering foundations with data and ML grounded in real audience behaviour.

This is the kind of work we mean: lifting mobile streaming stability from 80% to 99% crash-free sessions and materially improving app store ratings, reducing incident recovery time from 44 hours to 8 hours on a mission-critical internal platform, and fixing polluted behavioural datasets (bots and noise) so teams can trust analysis and move from gut-feel decisions to measurable optimisation.

We also help teams modernise the publishing and delivery stack itself, using cloud-native patterns to improve resilience and reduce operational overhead, so content can be published and served quickly without carrying unnecessary infrastructure.

Our expertise

Unify audience, content and advertising data across fragmented systems. Use AI/ML to deliver personalised recommendations, optimise ad targeting, predict churn and automate moderation. All with governance, observability and safety controls in place.

Turn real audience insights into journeys that feel effortless. From discovery and playback to user dashboards, we design for performance, accessibility and delight across devices and markets.

Engineer cloud‑native, high‑traffic platforms that perform under pressure. Integrate content management, payments, subscription and listing workflows with secure APIs, observability and continuous delivery.

Reimagine content pipelines, metadata stores and search infrastructure for flexibility and scale. We design migration plans that reduce downtime, optimise cost and open pathways to new business models.

Generative and agentic AI create new ways to automate workflows, surface insights and create content. We implement them safely with human oversight, evaluation frameworks and cost controls so creativity and compliance stay balanced.

Apply generative AI across discovery, prototyping, testing and documentation to lift team productivity. We build guardrails around models, prompts and evaluation so quality, privacy and copyright stay protected.

Pair and coach across product, design, data and engineering teams. Leave behind systems, patterns and playbooks that continue to deliver after we step back.

How we work with you

From modernising publishing and content delivery stacks to lifting search and recommendations, experimentation and ad performance, we work with you end to end. Always collaborative, measurable, and designed to show value quickly without compromising performance or trust.

Everything is grounded in proven delivery practice so performance, trust and creativity can grow together.

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Shape the focus

Align on audience and commercial outcomes, define the metrics that matter (engagement, conversion, churn, yield), and surface privacy, consent and policy constraints early. Map discovery journeys across web, mobile, CTV and search, then prioritise the smallest changes that move the needle.
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Build with discipline

Improve reliability and speed across high-traffic platforms with observable systems, automated testing and release guardrails. Strengthen identity, entitlements and data foundations, and integrate ML or generative AI safely with evaluation, monitoring and human oversight where it genuinely improves relevance or efficiency.
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Evolve and scale

Grow experimentation and measurement capability, refine ranking and personalisation models, and improve content and ad decisioning over time. Track audience lift, reliability and run costs so scaling stays predictable.
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Lift capability

Pair and coach teams across product, engineering and data. Leave behind playbooks, measurement frameworks and governance patterns so teams can keep improving after we step out.

Our people

 

 

Erik Danielson

Principal Consultant, Software Engineering

Dan Livolsi

Principal Consultant, Product & Delivery

Joel Jamieson

Principal Consultant, Product & Delivery

Shahin Namin

Head of AI Technology

Richard Thompson

Lead Consultant, Data & Software Engineering

Inna Fourer

Lead Consultant, Experience Design

Ken Ong

Lead Consultant, Software Engineering

Fotini Karadimas

Lead Consultant, Software Engineering

Andras Bubics

Lead Consultant, Software Engineering

Ready to lift engagement without losing performance or trust?

Whether you’re improving discovery, modernising platforms, or scaling experimentation and data, we’ll help you make change faster and more predictable.